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Revista RUTA (electronic ISSN 0719-5990) is a diamond open access academic journal published by the Department of Economic and Business Sciences of the Faculty of Social, Business, and Legal Sciences at the University of La Serena, Chile. Founded in 1998, the journal aims to disseminate original research articles based on theoretical and applied studies that contribute to the field of social sciences.
RUTA focuses on two main areas: Economics and Business and Strategic Communication, targeting an academic audience interested in economic, organizational, and communication-related issues from a critical and applied perspective.
The journal follows a double-blind peer review process and operates under a continuous publication model, ensuring fairness, editorial agility, and academic rigor in the selection of contributions.